Design and implement consumer learning plans, covering qualitative and quantitative approaches that are aligned with business strategies.
Coordinate the flawless and timely execution of studies with research vendors
Represent in cross-functional project teams and help provide consumer learning plans and directions
Effectively synthesize consumer learnings and data analytics to ensure that voice of the consumer is not just communicated but considered in business decisions
Lead the data analytics (e.g. diagnostic, prescriptive analytics) in assigned projects, which also involve data cleansing, transformation and validation to ensure data quality and reliability
Provide support in the establishment of data analytics
Drive efficiencies in processes via improving existing or creating new solutions (e.g. dashboards, templates)
Proactively seek and identify analytics tools to explore
Support the establishment of a data-centric culture in the organization