About AIRR Labs
AIRR Labs provides a full suite of digital commerce solutions that enable brands to bring their unique stories to life across the online customer journey.
Your role & responsibilities
The Social Media Intern is responsible for fostering audience interaction and collaborating with influencers to enhance brand visibility and drive business goals.
Tiktok Platform Management
- Stay updated on TikTok trends, features, and algorithm changes to optimize content strategy and increase organic reach.
- Engage with the TikTok community through comments, likes, and shares to enhance brand interaction and build a loyal audience.
Affiliates Marketing
- Collaborate with affiliate partners to implement marketing strategies that drive traffic and conversions.
- Develop and execute affiliate marketing campaigns, including tracking performance metrics and optimizing for better results.
- Monitor affiliate activities to ensure alignment with brand guidelines and maintain positive relationships with partners.
Responsibilities:
- Trend Monitoring and Adaptation - Stay informed about TikTok trends and adapt content strategy accordingly.
- Community Engagement - Monitor and respond to comments, messages, and interactions on TikTok.
- Influencer Collaboration - Identify and collaborate with influencers on TikTok to amplify brand reach – focusing on KOCs
- Content Analytics and Reporting - Monitor TikTok analytics to assess content performance and identify areas for improvement.
- Brand Consistency - Ensure all content aligns with the brand's voice, values, and visual identity.
- Affiliate Partner Relationship Management - Communicate effectively with affiliate partners, ensuring brand alignment and campaign success.
- Campaign Tracking and Optimization - Implement tracking mechanisms for affiliate marketing campaigns and optimize based on performance data.
- Weekly and Monthly Reporting - Provide regular reports on social media and affiliate marketing performance.
Training & development
They offer internships and fresher programs to provide hands-on experience and practical learning opportunities for young talents. These programs help bridge the gap between academic knowledge and real-world application.
Benefits
At AIRR Labs, they cherish its employees, affectionately calling them AIRR Kids. Here are some of the perks and benefits they offer:
- Collaborate with a dynamic and professional team.
- Engage in real projects to enhance skills and knowledge.
- Receive mentoring, coaching, and networking opportunities.
- They prioritize your health and well-being by providing comprehensive medical benefits.
- They provide an allowance to support your communication needs.
- Hands-on experience.
Career progression
Interning at AIRR Labs is an exciting journey where you gain hands-on experience, hone skills, and expand your network. Gain valuable e-commerce experience that opens the door to diverse career paths and full-time opportunities.
Work-life balance
AIRR interns experience a caring work atmosphere that values their mental and physical health. With flexible schedules, interns can tailor work to their lifestyle, fostering a balance between work and personal life, and enabling them to excel in both areas.
Company culture
They live according to their AIRR values:
- Authenticity - Fosters trust and transparency within the organization.
- Inspiration - They draw inspiration from their surroundings, experiences, and each other.
- Resilience - They stand courageous in overcoming fears.
- Respect - They treat others how would they like to be treated.
About you
Requirements:
- Pursuing or recently completed a degree in Marketing, Communications, Digital Media, or a related field.
- Familiarity with popular social media platforms, particularly TikTok. Must know platform-specific features, trends, and best practices.
- Basic understanding of social media analytics and the ability to interpret data to optimize content performance.
- Comfortable with using various social media management tools.
- Any previous experience managing social media accounts and knowledge of tools like Canva or Adobe Spark is a plus.
Sources
The following sources were used in researching this page: